THE BRIEF: A series of apparel leading up to and through the album rollout for Lord Huron’s 5th Studio album, The Cosmic Selector Vol. 1. The series features cohesive elements graphically and thematically, fitting into the mysterious and strange universe that the band is known for.

THE IDEA:  The central concept is two eyes overlapping, reversed, and flipped, with a reflecting star. An eye for the present, and eye for the past, and an overlapping third eye to see who-know-what.

The back graphic was inspired by a past or future time in an abandoned Vegas. “Try your luck” with the Cosmic Selector and see what your fate has in store. Some fun easter eggs to songs from the album and to other merch releases in the series. This is a tour exclusive and is limited in quantity.

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